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Royal Star extends "Aloha on Wheels" with 12 green, clean new MCI coaches

SCHAUMBURG, IL — November 15, 2011 — With its purchase of twelve new 2012 MCI® J4500s, Royal Star Hawaii is showing it's all about protecting the environment and its passengers while underscoring its motto, "Aloha on Wheels." The new MCI coaches feature the latest clean-diesel technology, three-point seatbelts for every rider and a high level of luxury.

The new Cummins engine and Allison transmission package meets 2010 EPA standards that mandate near-zero NOx and particulate-matter emissions. It's a feature that appeals especially to Royal Star, which caters to an eco-conscious clientele. The coaches' anticipated improved fuel economy is a likely draw as well.

The coaches also offer top-level amenities to passengers the moment they ascend the spiral stairway and take in the crisp LED lighting. Roomy Amaya Brasil custom upholstery seats with self-retracting footrests and fold-down armrests offer comfort, while a Bosch entertainment system pampers passengers with six 15-inch video monitors and concert-hall sound. Hostess tables allow tour leaders to more conveniently serve passengers.

Safety and performance features include automatic traction control, six-channel antilock braking, electronic steering control, a tire-monitoring system, a kneeling system and wide-ride suspension with Koni shocks, all of which come standard on the coach. Royal Star additionally opted for an electronically controlled air-suspension (ECAS) system and ASA backup camera. The coaches also feature digital destination signs, aluminum wheel hubs, conversion-style front cornering lights and dazzling custom paint and graphics that adds to the coaches' curvy good looks.

"Six coaches have already been delivered, with more on the way. Our clients love these coaches," said Marc Rubenstein, vice president and general manager of Royal Star Hawaii who provides transportation for many school group charters, airport transfers, cruise ships and optional tour companies such as Royal Star's sister company, Star of Honolulu Cruises & Events, operator of Hawaii's largest 1,500-passenger dinner cruise vessel, the Star of Honolulu, and 149-passenger Hoku Nai'a for wild dolphin watching.

The Royal Star fleet is split into two categories for deluxe and value conscious customers. "Our business strategy is to offer a choice of vehicles prices and services to fit the clients' needs," said Rubenstein. "With both categories, all clients are ensured high-quality service; clean, safe superbly maintained vehicles; and top-notch Aloha Driven drivers. It's a strategy that works very well for both us and our clients." To learn more, visit RoyalStarHawaii.com.

Motor Coach Industries, headquartered in Schaumburg, Illinois, is the largest manufacturer of intercity highway coaches for the tour, charter, line-haul, scheduled service, commuter transit and conversion markets in the U.S. and Canada. The company also operates sales and service centers in the U.S. and Canada. Additionally, MCI is the industry's leading supplier of aftermarket parts for most makes and models.

Press contact: Patricia Plodzeen Public Relations, 847-283-0883; or Motor Coach Industries Marketing Department, 847-285-2035.

 

Motor Coach Industries: Corporate Address 1700 East Golf Road, Suite 300, Schaumburg, Illinois 60173 | Phone: 866-MCICOACH

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